Sandra Ponce de León
Strategic Marketing Consultant
Xerox, Contigo, Better World Forum, Salesforce, LiftIgniter, Cog World, Nori, Bruviti, Blue Frontiers
Sandra Ponce de Leon is an entrepreneurial marketer and veteran start-up executive that has launched brands and supported startups through several successful company exits. She has a broad marketing background that crosses consumer and business markets. Her expertise spans SaaS, ad-tech, social business, consumer mobile and AI. She is a strategic marketer with an influential and extensive network. Sandra's long history in Silicon Valley has enabled her to forge friendships and business relationships with the industry's top tech leaders and influencers. Her expansive marketing toolkit includes brand development, GTM, acquisition and retention. She has led corporate marketing strategy, demand generation and product marketing activities that have fueled company growth and trajectories.
Sandra's side hustles include the Popping the Bubbl podcast, SF New Tech, SF's long running tech event and actively contributing content to #LatinaGeeks.
• Digital marketing vet with influential tech network and strategic business development perspective
• Extensive know-how in development and implementation of data driven marketing programs
• Significant experience leveraging all social media tools: blog, social networks, twitter, video
Follow me @sandramp
Specialties: Broad B2B marketing experience: Online (search, email, media), social media, direct mail, mobile - android and iOS, mobile advertising, mobile commerce, consumer technology, display advertising, social business, innovation.
Experience working across organization from engineering to sales.
Extensive lead life-cycle management, infrastructure, CRM integration, marketing automation, lead nurturing, email